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[¿Ü¼­ÇåÃ¥] E=Essentials of Investments [Àç°í: 1 ±Ç]
Zvi Bodi ÁöÀ½ | McGraw-Hill Education - Europe Æ쳿
 

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¤ý765 ÂÊ | B5 »ç·ú¹èÆÇ (257x182mm) | ISBN : 9780071232296
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The market leading Essentials of Investments, 5/e by Bodie, Kane and Marcus is an undergraduate textbook on investment analysis, presenting the practical applications of investment theory to convey insights of practical value. The authors have eliminated unnecessary mathematical detail and concentrate on the intuition and insights that will be useful to practitioners throughout their careers as new ideas and challenges emerge from the financial marketplace. ESSENTIALS maintains the theme of asset allocation (authors discuss asset pricing and trading then apply these theories to portfolio planning in real-world securities markets that are governed by risk/return relationships). ESSENTIALS continues to develop modern topics. The major objective in this revision is to maintain the current level in content and coverage, with greater emphasis on the Internet and global issues, and to improve the text's accessibility by enhancing presentation, pedagogy, and design.

I. Elements of Investments
1. Investments: Background and Issues
2. Global Financial Instruments
3. How Securities Are Traded
4. Mutual Funds and Other Investment Companies
II. Portfolio Theory
5. Risk and Return: Past and Prologue
6. Efficient Diversification
7. Capital Asset Pricing and Arbitrage Pricing Theory
8. The Efficient Market Hypothesis
III. Debt Securities
9. Bond Prices and Yields
10. Managing Bond Portfolios
IV. Security Analysis
11. Macroeconomic and Industry Analysis
12. Equity Valuation
13. Financial Statement Analysis
V. Derivative Markets
14. Options Markets
15. Option Valuation
16. Futures Markets
VI. Active Investment Management
17. Investors and the Investment Process
18. Taxes, Inflation, and Investment Strategy
19. Behavioral Finance and Technical Analysis
20. Performance Evaluation and Active Portfolio Management
21. International Investing

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elite2000/30 6C06C52EFFFA4193B3C0BE4C20241115